EASIS Muesli

EASIS is a prominent Danish brand specializing in consumer goods with no added sugar. Founded in Aarhus, Denmark, in 1993, the brand has grown to be a market leader in the healthy lifestyle segment, providing alternatives for snacks, breakfast items, and sweets. The manufacturing primarily takes place in Denmark to ensure high-quality standards and local distribution efficiency.

In early 2024, EASIS was acquired by the major grocery retail group Salling Group. This acquisition ensures that EASIS remains a Danish-owned brand with long-term stability and extensive reach through one of the country's most significant retail networks. The brand continues to focus on fiber-rich, sugar-free products suitable for various dietary needs including diabetics and calorie-conscious consumers.