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Lowa is a German footwear brand founded in 1923 by Lorenz Wagner in Jetzendorf, Bavaria. Initially producing traditional Bavarian Haferl shoes, the company expanded its product line to include outdoor boots and shoes, becoming a market leader in Germany, Austria, and Switzerland. In 1993, Lowa was acquired by the Italian Tecnica Group S.p.A., a company known for its outdoor footwear and equipment. Despite the acquisition, Lowa continues to operate under its original name, maintaining its commitment to high-quality, handcrafted outdoor footwear. The brand's products are manufactured in Europe, primarily in Germany, Italy, and Slovakia, ensuring adherence to strict environmental and labor standards. Lowa's dedication to quality and innovation has solidified its reputation among outdoor enthusiasts worldwide.
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