Côte d'Or chocolate

Côte d'Or is a world-renowned Belgian chocolate brand that has become a symbol of European confectionery excellence. Founded in 1883 by Charles Neuhaus, the brand's name and its famous elephant logo were inspired by the Gold Coast (now Ghana), which was the primary source of the high-quality cocoa beans used in its products. The brand gained international fame for its intense flavor and distinctive thick bars.

While the brand originated as a local Belgian artisan chocolate, its success led to several acquisitions over the decades. It became part of the Jacobs Suchard group in the 1980s, which was eventually acquired by Kraft Foods. Today, Côte d'Or is one of the core premium global brands under Mondelēz International. Despite its massive global distribution, much of the core production still takes place in Belgium, specifically at the factory in Halle, maintaining its heritage while being managed by an American multinational conglomerate.