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100% Status Full Face Helmet

owner100% Inc. (USA)
originUnited States
manufacturedmultipleCountries

100% is a sportswear and lifestyle brand that produces performance goggles, eyewear, helmets, gloves, protective gear, and sportswear. The company was originally started in Los Angeles in 1982 by Drew Lien. In the early 1980s, 100% sponsored multiple factory racing teams and racers, including Johnny O’Mara, Ricky Johnson, Jeff Ward, and David Bailey. In 2011, Ludo Boinnard and Marc Blanchard acquired the existing assets and, on January 1, 2012, launched a revamped, modern look for the 100% brand. They reintroduced this new look with the marquee product, goggles, and then expanded the line to include gloves, MTB helmets, sportswear, and protective gear as well as performance eyewear. All 100% products are designed and tested in San Diego. The company manufactures its eyewear in Italy and the lenses in France with Dalloz Creations. The 100% brand has won design awards for their goggles and performance eyewear. (insportline.lt)

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