Lactantia PurFiltre 2% Milk

Lactantia is a prominent Canadian dairy brand known for introducing filtered milk technology to the market. Originally founded in 1947 by Lionel Beaudet in Victoriaville, Quebec, the brand established a reputation for high-quality butter before expanding into a wide range of dairy products including milk, cream, and margarine. Lactantia revolutionized the Canadian milk market with its PurFiltre process, which uses fine ceramic filters to remove bacteria, resulting in a cleaner taste and longer shelf life without more intensive heat treatment.

Today, the brand is owned by Lactalis Canada, a subsidiary of the French multinational dairy giant Lactalis (formerly Groupe Besnier). While the ultimate ownership is based in France, the product remains deeply rooted in Canadian agriculture, sourced from Canadian dairy farms and processed within the country at regional facilities to ensure freshness and compliance with local dairy standards.