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Ben's Original, formerly known as Uncle Ben's, is a brand of parboiled rice and related food products introduced in 1943 by Converted Rice Inc., which is now owned by Mars, Incorporated. The brand was rebranded as 'Ben's Original' in 2020 to promote inclusivity and equity. The rice is produced in multiple countries to meet global demand. Mars, Incorporated, the current owner, is a global manufacturer of confectionery, pet care, and food products, headquartered in the United States. The brand is not owned by any local subsidiary.
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