Velo Plus nicotine pouches

Velo is a leading global brand of modern oral nicotine pouches, produced by British American Tobacco (BAT). These pouches are designed for discreet nicotine consumption without the need for smoking or vaping. In October 2024, BAT announced the launch of Velo Plus nicotine pouches in the U.S., utilizing synthetic nicotine—a lab-made alternative to naturally occurring nicotine derived from tobacco plants. This move marks one of the first instances of a major tobacco company using synthetic nicotine, aiming to meet the evolving preferences of adult consumers seeking alternative nicotine products. (reuters.com) The manufacturing of Velo Plus nicotine pouches occurs in multiple countries, reflecting BAT's global production capabilities.