TUC Sweet Chili Crackers

TUC is a globally recognized brand of savory crackers, famous for its unique octagonal shape and light, airy texture with a crisp bite. The brand was originally created in Belgium by the Parein biscuit company in 1958. Its name is reportedly an acronym for 'The Unique Cracker'.

Over the decades, the brand's ownership evolved through various mergers and acquisitions. It was part of the Generale Biscuit group and later the Danone Group before being acquired by Kraft Foods. Today, TUC is owned by Mondelēz International, one of the world's largest snacks companies. While the brand originated in Belgium, it is manufactured in several European facilities to serve local markets globally, including Denmark.