Made O'Meter
Discover where a brand or product originates
Brand Origin and Manufacturing
Axe, known as Lynx in some regions, is a men's personal care brand offering a range of products such as deodorants, body sprays, and shower gels. The brand was introduced in the United States in 1983 by Unilever, a British-Dutch multinational company. Axe products are manufactured in multiple countries, including the United States, to meet global demand.
Ownership Details
Unilever, the ultimate owner of the Axe brand, is headquartered in the United Kingdom. The company has a diverse portfolio of consumer goods and operates globally. Axe is marketed and sold in various countries, with localized branding and distribution strategies to cater to regional preferences.
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