Wrigley's chewing gum

Wrigley's chewing gum is one of the most recognizable brands in the global confectionery market. The brand's journey began in Chicago, Illinois, in 1891 when William Wrigley Jr. founded the Wm. Wrigley Jr. Company. While the company originally started by selling products like soap and baking powder, Wrigley famously discovered that the chewing gum he gave away as a premium was more popular than the products themselves, leading to the birth of iconic flavors like Juicy Fruit and Spearmint.

Today, Wrigley's products are manufactured in multiple facilities worldwide, including major plants in the United States, Poland, Australia, and China, to serve a global consumer base. The brand underwent a significant transition in 2008 when it was acquired by Mars, Incorporated, a deal that merged two of the world's most powerful confectionery legacies. Following this acquisition, the brand became part of the Mars Wrigley segment, which continues to manage its portfolio of gum, mints, and fruity confections.

As of 2026 and beyond, the ultimate owner remains Mars, Incorporated, a family-owned multinational based in the United States. This ownership structure allows the brand to maintain its traditional heritage while leveraging the massive distribution and research capabilities of one of the world's largest food companies.