KeepCup Reusable Coffee Cup

KeepCup is a prominent Australian brand that revolutionized the coffee industry by introducing the world's first barista-standard reusable cup. Founded in Melbourne in 2009, the brand was born out of a desire to reduce the massive environmental waste caused by single-use disposable cups. Its design is specifically tailored to fit under commercial coffee machine group heads and maintain standard industry volumes.

The product's manufacturing history is deeply rooted in local Australian industry. While the brand has expanded globally, they maintain a commitment to local assembly and sourcing where possible. The majority of their plastic components continue to be manufactured in Victoria, Australia, though certain materials like their tempered glass range (Brew) utilize specialist glass manufacturing from high-quality international sources.

KeepCup remains an independently owned company, led by its original founders. It has successfully maintained its status as a B Corp, reflecting a business model that prioritizes social and environmental performance alongside profit. Today, KeepCup is a global leader in the circular economy, distributed in over 65 countries worldwide.