REMA 1000 discount store

REMA 1000 is a Norwegian multinational discount grocery chain founded by Odd Reitan in 1979. The name 'REMA' stands for Reitan Mat (Reitan Food), and '1000' originally referred to the selection of 1,000 products offered. The chain operates on a franchised discount concept, purchasing large quantities of a limited range of products and offering them to semi-independent owners under their brand. By 2023, REMA 1000 had expanded to 980 stores across Norway and Denmark. The company is owned by the Reitan Group, a Norwegian multinational conglomerate involved in various sectors, including retail and real estate. The Reitan Group is headquartered in Norway and continues to own and operate the REMA 1000 brand.