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FUSION is a Danish brand established in 2020, specializing in high-performance sportswear for running, cycling, and triathlon. The company is headquartered in Svenstrup, Denmark, and operates primarily through its official website, fusion.dk. FUSION's product line includes a variety of sports apparel designed for optimal performance and comfort. The brand emphasizes efficient retail operations, offering a 'Sell one Buy one' concept that minimizes stock binding and reduces risk for retailers. This approach has led to positive liquidity for many retailers within four weeks of introducing FUSION products. The company is known for its commitment to quality and innovation in the sportswear industry.
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