Made O'Meter
Discover where a brand or product originates
Haribo Chamallows represent a popular line of marshmallows under the iconic Haribo brand. Founded in 1920 by Hans Riegel in Bonn, Germany, the brand name is an acronym for Hans Riegel Bonn. The Chamallows line was developed through the acquisition of the Belgian marshmallow producer Dulcia in the 1990s, which helped Haribo dominate the European marshmallow market.
While Haribo is headquartered in Germany, it maintains a massive international presence with production facilities across dozens of countries, including Germany, France, Belgium, and Turkey. The specific packaging shown is destined for the Italian market, featuring the famous slogan 'Haribo è la bontà... che si gusta ad ogni età!'. Today, the company remains a family-owned entity, with ownership passed down through the Riegel family, maintaining its status as one of the world's most successful private confectionery manufacturers.
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