Vitamin Well Boost drink

Vitamin Well Boost is a vitamin-enriched, non-carbonated beverage produced by Vitamin Well AB, a Swedish company founded in 2006. The brand offers a range of functional drinks designed to provide hydration and nutritional benefits. The Boost variant is flavored with blueberry and raspberry and contains vitamin C, zinc, and selenium, which contribute to the normal functioning of the immune system. The product is manufactured in multiple countries, including Sweden and Finland, and is available in various international markets. In 2024, Bridgepoint Advisers, a UK-based private equity firm, was considering the sale of Vitamin Well, indicating potential changes in ownership. As of 2025, the ultimate ownership details may have evolved, but specific information is not publicly available. Vitamin Well's products are sold in numerous countries, including Denmark, where Vitamin Well Zero flavors are available, and Switzerland, where Vitamin Well Boost is sold in 500 ml bottles. The brand's commitment to quality and innovation has made it a popular choice among consumers seeking functional beverages.