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Jack Link's Beef Jerky

ownerJack Link's Protein Snacks (USA)
originUnited States
manufacturedPrimarily in the United States, but also produced in Brazil, Germany, and New Zealand

Jack Link's is a world-renowned leader in the protein snack industry, founded in 1986 by John 'Jack' Link in Minong, Wisconsin. The brand was built upon family recipes passed down from Jack's great-grandfather, Chris Link, who settled in the United States from Germany. Over the decades, it has grown from a local Wisconsin business into a global powerhouse, famous for its 'Messin' with Sasquatch' advertising campaign.

While the company's heart remains in the U.S. Midwest with numerous facilities across Wisconsin, South Dakota, Iowa, and Minnesota, its manufacturing footprint is truly international. To serve its global customer base, the company operates production facilities in Brazil, New Zealand, and Germany. The brand has also expanded through strategic acquisitions, such as purchasing Unilever's meat snack division (BiFi and Peperami) and Tyson Foods' Golden Island brand.

Today, Jack Link's remains a family-owned enterprise under Link Snacks, Inc. The company continues to innovate within the jerky category while maintaining its identity as a rugged, outdoors-oriented American brand. Despite its global reach, its headquarters and ultimate ownership remain firmly rooted in Minong, Wisconsin.

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