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Frisk pastiller is a brand of sugar-free mint pastilles originating from Belgium. The brand was launched in 1986 and quickly gained popularity, capturing a significant market share in Belgium by 2008. In 1995, the Italian-Dutch confectionery company Perfetti Van Melle acquired Frisk, integrating it into their portfolio. Over the years, Frisk has expanded its product line to include various flavors such as peppermint, eucalyptus-menthol, and strawberry, catering to a diverse consumer base. The brand's products are now sold in multiple countries, including Japan, France, the Netherlands, Italy, Denmark, Canada, Belgium, and Norway, with Japan being its largest market. Despite the brand's Belgian origins, Frisk pastilles are manufactured in multiple countries, reflecting Perfetti Van Melle's global production capabilities.
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