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Project X Paris is a prominent French streetwear brand established in 2013 by brothers Jimmy and Maxime Gov. The brand has rapidly expanded, achieving a turnover of €70 million in 2023 and aiming to reach €100 million by 2024. It operates over 60 stores, including locations in Belgium, and is distributed in more than 1,500 major retailers such as Foot Locker, Intersport, and Sport 2000. Project X Paris is recognized for its collaborations with various artists and celebrities, including Aya Nakamura, Orelsan, and Chris Brown, enhancing its presence in the streetwear market. The company is headquartered in Roissy-en-France, France.
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