Jacobs Krönung Coffee

Jacobs is one of Europe's most storied coffee brands, founded in 1895 by Johann Jacobs in Bremen, Germany. The brand became famous for its 'Krönung' line, which represents its premium selection. Over decades, it has evolved from a small specialty shop into a global powerhouse.

Today, Jacobs is a primary brand under JDE Peet's, a leading pure-play coffee and tea company. While its heritage is deeply German, the manufacturing process occurs across various facilities globally to meet international demand, though significant roasting operations remain in Germany. The ultimate ownership lies with JDE Peet's, which is headquartered in the Netherlands and largely backed by JAB Holding Company. JDE Peet's manages a vast portfolio of coffee brands, maintaining Jacobs' position as a market leader in the premium coffee segment across Europe and beyond.