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Rexona Antiperspirant Deodorant

ownerUnilever PLC (United Kingdom)
originAustralia
manufacturedmultipleCountries

Rexona is a global leader in the personal care industry, best known for its advanced antiperspirant technology. The brand's history began in Australia in 1908, when it was developed by a physician and his wife to provide effective hygiene solutions. Since then, it has grown into one of the world's most recognized deodorant brands, marketed as Rexona in most of the world, Sure in the United Kingdom and Ireland, Degree in the United States and Canada, and Shield in South Africa.

Today, the brand is owned by the British multinational Unilever. Its manufacturing operations are highly decentralized to serve various regional markets, with major production facilities located in countries including the United Kingdom, Australia, Brazil, Argentina, Thailand, and the Philippines. Rexona is famous for its 'MotionSense' technology, which releases bursts of freshness upon physical movement, maintaining its status as a preferred choice for athletes and active individuals.

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