Snaxters Sour Cream & Onion Chips

Snaxters is a private label brand primarily associated with the German discount retailer Netto Marken-Discount. These ridge-cut potato chips follow a traditional sour cream and onion flavoring profile, targeting the value segment of the snack market.

As a house brand for Netto Marken-Discount (part of the Edeka Group), the manufacturing is typically handled by contract manufacturers across Europe to ensure cost-efficiency and regional availability. The brand is designed to offer a direct alternative to major international snack brands while maintaining competitive pricing within the German and broader European retail landscape.

The ultimate ownership of the Snaxters brand lies with the Edeka Group, Germany's largest supermarket corporation. Edeka manages a vast portfolio of private labels and operates thousands of stores, ensuring Snaxters products have a wide distribution network within the group's retail chains.