Wrangler Jeans

Wrangler is an iconic American brand known primarily for its rugged denim jeans and workwear. The brand's history dates back to the early 20th century, specifically evolving through the Blue Bell Overall Company, which acquired the 'Wrangler' name in the 1940s to launch a line specifically designed for cowboys and rodeo performers.

Today, Wrangler is part of Kontoor Brands, a global lifestyle apparel company. While it remains a quintessentially American brand in identity, its manufacturing is globalized, with production occurring in multiple countries including Mexico, Nicaragua, and various nations across Asia to meet international demand. The brand continues to focus on durability and classic Western styling, maintaining its position as a staple in the global denim market.