Made O'Meter
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Persil is a German brand of laundry detergent introduced in 1907 by Henkel AG & Co. KGaA. It was the first commercially available laundry detergent that combined bleach with the detergent. The name 'Persil' is derived from two of its original ingredients, sodium perborate and sodium silicate. Henkel manufactures and markets Persil in Germany, Poland, and most of Europe, Egypt, Lebanon, Saudi Arabia, Syria, the United States, and Canada. In the United Kingdom, Ireland, France, Latin America (except Mexico), Malaysia, Singapore, China, and New Zealand, Unilever markets Persil under a licensing agreement. In the United States, Henkel North American Consumer Goods, a subsidiary of Henkel AG & Co. KGaA, markets Persil. Therefore, the primary owner of Persil is Henkel AG & Co. KGaA, a German company headquartered in Düsseldorf, Germany. Henkel North American Consumer Goods, based in Stamford, Connecticut, is a subsidiary of Henkel AG & Co. KGaA and markets Persil in the United States. Unilever, a British-Dutch multinational company, markets Persil in other regions under a licensing agreement with Henkel.
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