Klorin WC Gel

Klorin is a highly established Nordic household brand, primarily known for its chlorine-based cleaning and bleaching products. The brand was originally created by the company Klorin-Fabriken in Sweden. It gained widespread popularity across Scandinavia for its effective disinfecting and stain-removal properties.

Today, Klorin is owned by Orkla, a leading Norwegian industrial conglomerate. The production for the Nordic market typically takes place in Sweden. As a staple in Nordic cleaning cupboards, the brand has expanded its portfolio from original liquid bleach to specialized formulations like the WC Gel seen in the image, tailored for toilet hygiene and surface whitening.