Astra Superior Platinum Double Edge Razor Blades

Astra is a renowned brand in the wet shaving community, famous for its Superior Platinum double-edge blades. The brand traces its origins back to the Czech Republic (formerly Czechoslovakia), where it was established as a high-quality manufacturer of grooming steel. Over the decades, the brand gained a global reputation for sharpness and longevity.

In the late 20th century, the brand was acquired by Gillette, which was subsequently bought by the American multinational Procter & Gamble (P&G). Manufacturing was historically centralized in St. Petersburg, Russia, at the ZAO Gillette (Petersburg Products International) plant. However, due to recent geopolitical shifts and supply chain adjustments starting around 2023, P&G has expanded production of Astra blades to other global facilities, most notably in India, to ensure continued global distribution and market availability.