Häagen-Dazs Vanilla Caramel Brownie Ice Cream

Häagen-Dazs is a renowned premium ice cream brand founded in 1960 by Reuben and Rose Mattus in Brooklyn, New York. Despite its Scandinavian-sounding name, which was invented to suggest an aura of old-world craftsmanship, the brand is purely American in origin.

Today, the ownership of the brand is split globally. In the United States and Canada, the brand is licensed to Froneri (a joint venture between Nestlé and PAI Partners), while in the rest of the world, including Europe and Asia, it is owned and operated by General Mills. For the European market, most products are manufactured at the brand's primary facility in Tilloy-lès-Mofflaines, France, ensuring consistent quality through centralized production.