Extra Professional Fresh Chewing Gum

Extra is a well-known brand of sugar-free chewing gum that was launched by the Wm. Wrigley Jr. Company in 1984. It became the first sugar-free gum from Wrigley and quickly grew to become one of the most popular gum brands globally, recognized for its long-lasting flavor and oral health benefits.

While the brand originated in the United States, its manufacturing is highly decentralized to serve global markets. For the European market, many Extra products are manufactured in large facilities in Poland and France. The brand is currently owned by Mars, Incorporated, a massive multinational manufacturer of confectionery, pet food, and other food products.

Mars acquired the Wrigley company in 2008, merging it into the Mars Wrigley segment. This acquisition solidified Mars' position as a dominant leader in the global snack and confectionery industry. The headquarters for the ultimate owner, Mars, is located in McLean, Virginia, USA.