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Merrell is an American brand specializing in outdoor footwear and apparel, founded in 1981 by Clark Matis, Randy Merrell, and John Schweizer. Initially focused on high-performance hiking boots, the company expanded its product line to include athletic shoes, sandals, jackets, and accessories. In 1997, Merrell was acquired by Wolverine World Wide, Inc., a publicly traded American footwear manufacturer headquartered in Rockford, Michigan. Wolverine World Wide owns several brands, including Merrell, Hush Puppies, Chaco, and Saucony. Merrell's commitment to sustainability is evident in its goal to have 100% of its products incorporate organic, recycled, or renewable materials by 2025. The brand has been recognized for its innovation and inclusivity, receiving the Brand of the Year award at the 36th Annual Footwear News Achievement Awards in 2022. Merrell's products are manufactured in multiple countries, reflecting its global production strategy.
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