Tuc Sour Cream & Onion Crackers

TUC is a globally recognized brand of savory crackers, easily identified by its distinctive rectangular shape and scalloped edges. Originally created in Belgium, the brand quickly became a household name across Europe. The variety shown in the image features the Sour Cream & Onion flavor, which is part of its expanded line of seasoned oven-baked snacks.

The brand has undergone several ownership changes as the global food industry consolidated. It was part of the French Lu company (Lefèvre-Utile), which was later acquired by Groupe Danone. In 2007, the biscuit division was sold to Kraft Foods, which eventually spun off its snack business into what is now Mondelēz International. Today, TUC remains a flagship savory brand for Mondelēz, manufactured in various facilities across Europe to serve different regional markets.