Fairy Ultra Original Dishwashing Liquid

Fairy is one of the most recognizable brands of dishwashing liquid in the world, renowned for its 'ultra' concentrated formula and its longevity. Originally launched in the United Kingdom, the brand has expanded globally and is known by different names in various markets, such as Dawn in North America. The product displayed features Spanish labeling (Eficaz en frío / Dura más), indicating distribution in Spanish-speaking markets.

The brand is owned by Procter & Gamble, an American multinational consumer goods corporation. While the brand has its roots in the UK and shares a manufacturing history there, Fairy products are now manufactured in multiple locations across Europe and the globe to meet international demand. The brand focuses heavily on its cleaning power even in cold water, promoting environmental sustainability by reducing energy usage at the sink.