Lindt Gold Bunny

The Lindt Gold Bunny is an icon of the confectionery world, recognized by its signature gold foil wrapping, red ribbon, and gold-colored bell. This chocolate masterpiece was first created in 1952 by a Lindt Master Chocolatier who was inspired by a real bunny in his garden, crafting a chocolate treat that has since become synonymous with Easter celebrations globally.

While the brand maintains its prestigious Swiss heritage and identity, the majority of Gold Bunny production for the global market takes place in Germany, though specialized production remains in Switzerland and other European facilities to meet international demand. The distinct design is so integral to the brand that its shape and gold foil covering have been the subject of several trademark protections.

Lindt & Sprüngli remains an independent publicly traded company headquartered in Kilchberg, Switzerland. It is one of the world's leading premium chocolate manufacturers, overseeing a diverse portfolio that includes other famous lines such as Lindor and Excellence.