Andrex Toilet Tissue

Andrex is one of the most recognized household brands in the United Kingdom, specifically known for its soft toilet tissue and the iconic Andrex Puppy mascot. Originally launched in 1942 by St Andrew Mills, the name itself is a portmanteau of St Andrew, the street location of the original mill in Walthamstow, London. The brand quickly established a reputation for luxury and quality in the paper goods sector.

Manufacturing for the UK market is predominantly centered in Northfleet and Barrow-in-Furness, utilizing high-capacity paper mills to meet domestic demand. While the brand is synonymous with British heritage, it has been owned by multinational corporations for several decades. Today, it is a flagship brand under Kimberly-Clark's portfolio, benefiting from global research and development in sustainable forestry and disposable tissue technology.

Ownership transitioned from the original British founders to Bowater-Scott and eventually to Kimberly-Clark in 1995. As part of this global conglomerate, Andrex remains a market leader in the UK and Ireland, focusing on product innovations such as quilted textures and flushable washlets while maintaining its headquarters for the region in Surrey, United Arab Emirates.