fritz-kola

fritz-kola was established in 2003 by childhood friends Mirco Wolf Wiegert and Lorenz Hampl in Hamburg, Germany. The brand was founded with the ambition of creating a superior cola with a higher caffeine content and less sweetness compared to mainstream global brands. Its iconic logo, featuring the stylized faces of the two founders, reflects its roots as an independent, startup-driven alternative in the soft drink industry.

Today, fritz-kola remains a symbol of independent entrepreneurship and is renowned for its commitment to sustainability, exclusively using glass bottles and supporting various social and environmental initiatives. While its distribution has expanded across Europe, the company maintains its headquarters in Hamburg and continues to emphasize local production and community-focused values. The brand has successfully transitioned from a niche local favorite to a prominent European soft drink name while retaining its original identity and ownership structure.