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Lübzer Pils is a premium German pilsner brewed by Mecklenburgische Brauerei Lübz, located in the town of Lübz, Germany. Founded in 1877, the brewery has established itself as one of the most significant beer producers in Northern Germany, known for its mild, northern German character and the iconic lighthouse logo on its packaging.
While the brewery maintains deep regional roots, it has seen several ownership changes over the decades. Today, the brand is a core part of the Carlsberg Group's portfolio in Germany. The manufacturing remains concentrated in its original location in Lübz, utilizing local water and traditional brewing methods to maintain its distinct flavor profile. The brand is positioned as a refreshing, light beer with a gentle hop bitterness.
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