Heinz Tomato Ketchup 50% Less Sugar & Salt

Heinz Tomato Ketchup is one of the world's most iconic food brands, originally founded in 1869 by Henry J. Heinz in Sharpsburg, Pennsylvania, USA. The brand became famous for its '57 Varieties' slogan and its commitment to quality ingredients, with the first ketchup launched in 1876.

The specific product shown is the 50% Less Sugar & Salt variant, which targets health-conscious consumers by replacing some sugar with stevia extracts. While the brand is American, its global supply chain is localized. For European and Scandinavian markets, including Norway, the majority of Heinz ketchup is manufactured at the company's massive production facility in Elst, Netherlands. This plant is one of the largest of its kind in the world, processing tomatoes grown primarily in Mediterranean regions like Spain and Portugal.

In 2015, the H.J. Heinz Company merged with Kraft Foods creates The Kraft Heinz Company. As of 2026, the company remains a dominant force in the global food industry, continuing to operate as a single entity after halting previous plans for a business split. It is headquartered in the United States and remains the ultimate owner of the Heinz brand globally.