Made O'Meter
Discover where a brand or product originates
Adidas is a global powerhouse in the footwear and sportswear industry, recognized internationally by its iconic three-stripe logo as seen in the image. Founded in Germany, the brand has grown from a specialized athletic shoe workshop into one of the largest sportswear manufacturers in the world.
Today, while the brand maintains its creative and strategic heart in Germany, its manufacturing footprint is truly global. Production is decentralized across several countries to meet worldwide demand, with large-scale facilities located primarily in Asia—specifically in Vietnam, Indonesia, and China. This diverse supply chain allows the brand to innovate and distribute high-performance footwear and casual sneakers to a global audience.
The brand is owned by Adidas AG, a public multinational corporation. Throughout its history, it has remained an independent entity despite the competitive landscape, continuing to lead in sports technology and sustainable fashion. Its ownership structure is composed primarily of institutional and private investors, keeping its headquarters and ultimate corporate identity rooted in Herzogenaurach, Germany.
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