Sensodyne Repair & Protect Toothpaste

Sensodyne is a globally recognized oral health brand specializing in toothpaste and mouthwash for sensitive teeth. Originally formulated in 1961 by Block Drug, a US-based pharmaceutical company, the brand gained prominence for its use of strontium chloride and later potassium nitrate to alleviate dental hypersensitivity.

Today, Sensodyne is a flagship brand under Haleon, a British multinational consumer healthcare company that was spun off from GlaxoSmithKline (GSK) in 2022. While its origins are American, the brand's manufacturing footprint is truly global, with production facilities in the United Kingdom, United States, France, and various other regions to serve local markets. This specific French-market packaging highlights its dominant market position in Europe.