Ferrero Rocher

Ferrero Rocher is a flagship brand of the Ferrero Group, a world-renowned confectionery company. Its story began in 1946 in Alba, Italy, founded by Pietro Ferrero. The brand itself was launched in 1982 and has since become one of the most recognized luxury chocolate treats globally, famous for its whole roasted hazelnut encased in a thin wafer shell and milk chocolate coating.

Production is distributed across several global facilities to meet international demand, including major plants in Italy, Germany, France, and Canada. The brand remains entirely family-owned, passing through three generations of the Ferrero family. It is currently under the leadership of the Ferrero Group, which is headquartered in Luxembourg and operates as a powerful multinational conglomerate in the sweet packaged food industry.