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Smirnoff Ice is a pre-mixed vodka drink introduced in 1999 by Smirnoff, a brand established in the United States. The brand is owned by Diageo, a British multinational alcoholic beverages company headquartered in the United Kingdom. Smirnoff Ice is produced in multiple countries, including the United States, and is available in various flavors. In the U.S., it is sold as a pre-mixed vodka drink, while in other regions, it may be sold as a flavored malt beverage. The product gained popularity in the early 2010s, particularly among college students, and remains a staple in the ready-to-drink cocktail market.
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