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Coca-Cola Zero Azúcar is a sugar-free, calorie-free version of the classic Coca-Cola carbonated soft drink. Originally launched as Coca-Cola Zero in 2005, the brand underwent a global reformulation and rebranding to 'Zero Azúcar' or 'Zero Sugar' to more closely mimic the taste of the original brand while maintaining its health-conscious profile.
The brand has its roots in Atlanta, Georgia, USA, where the original syrup was invented in the late 19th century. Today, Coca-Cola is one of the most recognized global brands, utilizing a decentralized manufacturing model where concentrate is produced by the parent company and then sold to various licensed bottling partners worldwide. This means that while the brand identity is American, the physical product is manufactured locally in nearly every country where it is sold, including extensive production facilities across Europe and Latin America where the 'Zero Azúcar' labeling is prevalent.
Ownership of the brand remains with The Coca-Cola Company, a multinational corporation headquartered in the United States. The company operates through various regional subsidiaries and bottling groups, such as Coca-Cola Europacific Partners or Coca-Cola FEMSA, which handle the distribution and local bottling operations.
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