Made O'Meter
Discover where a brand or product originates
Fairy is an iconic brand of dishwashing liquid, originally famous for its 'green' liquid soap. While it has its roots in the United Kingdom, it is now a global powerhouse in the household cleaning sector. The brand is known for its long-lasting suds and superior grease-cutting capabilities.
Currently, Fairy is owned by the American multinational consumer goods corporation Procter & Gamble (P&G). Manufacturing occurs in various strategic locations around the world to supply different markets, including major facilities in Europe. Over the years, the brand has expanded from liquid soap to dishwasher tablets and specialized cleaning products, maintaining its position as a market leader in many countries.
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