Harboe Cola

Harboe Cola is a prominent Danish soft drink brand, often recognized for its cost-effective positioning in the Nordic market. The brand originated in Skælskør, Denmark, where it was developed by the Harboe family. The beverage is primarily manufactured in Denmark, though the Harboe group also maintains production facilities in Germany and Estonia to supply various European regions.

Harboe's Bryggeri A/S, the company behind the brand, has grown from a local brewery founded in 1883 into a significant international beverage company. Today, the brand remains under the ultimate ownership of Harboe's Bryggeri A/S, which is listed on the NASDAQ Copenhagen. The company continues to operate from its historic headquarters in Denmark, maintaining control over its wide portfolio of beers, soft drinks, and energy drinks across Northern Europe and beyond.