Whole Earth Crunchy Peanut Butter

Whole Earth is a well-known brand specializing in natural and organic foods, particularly nut-based spreads. The product featured in the image is their Crunchy Peanut Butter, identifiable by its 340g packaging and characteristic barcode (8710532478940), which is predominantly marketed in European regions like the Netherlands and Ireland.

While the brand was founded in the United Kingdom during the late 1960s with a focus on macrobiotic and organic diets, the specific manufacturing and packing for the European market often take place in the Netherlands to ensure efficiency and freshness. The peanuts used are frequently sourced from South America, such as Argentina, but the final processing occurs in Dutch facilities.

Today, the Whole Earth brand is owned by Ecotone (formerly known as Wessanen), a prominent European food company specializing in organic and fair-trade products. Headquartered in Lyon, France, Ecotone oversees a portfolio of health-conscious brands, reinforcing Whole Earth's position as a leader in the plant-based and palm-oil-free food segment.