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Quaker Cruesli Zero Sugar Added Raisin & Hazelnut is a crunchy oat granola breakfast cereal product sold widely across supermarket shelves in the Netherlands, Belgium, and broader Europe.
The Quaker brand has historic American roots, created in 1877 following the merger of cereal millers in the United States to establish the Quaker Oats Company. The 'Cruesli' brand name is Quaker's proprietary registered brand name for crunchy granola muesli clusters, particularly prominent in European markets.
In the Netherlands and across Europe, Quaker products are distributed and managed by PepsiCo Nederland B.V., a division of the multinational beverage and snack giant PepsiCo, Inc., headquartered in Harrison, New York, United States. PepsiCo acquired the Quaker Oats Company in 2001. European Quaker Cruesli products are predominantly manufactured in Quaker's dedicated cereal processing facilities in the Netherlands (such as in Rotterdam) and neighboring European sites.
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