Downy Light Laundry Scent Booster Beads

Downy is a premier brand in the fabric care industry, best known for its fabric softeners and scent boosters. The product shown, Downy Light, is designed to provide long-lasting fragrance without heavy perfumes, catering to consumers looking for a fresher laundry experience.

Downy was originally launched in the United States in 1961 by Procter & Gamble (P&G). Since its inception, the brand has grown into a global leader in the laundry category. In many international markets, particularly in Europe and parts of Asia, the same products are sold under the brand name Lenor.

Today, the brand remains under the ownership of Procter & Gamble, a multinational consumer goods corporation headquartered in Cincinnati, Ohio. While manufacturing primarily occurs in the United States for the North American market (en-CA), P&G operates a vast global supply chain with production facilities located across several continents to serve international demand.