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Cif is a prominent global household cleaning brand, originally launched in France in 1965 as a cream cleaner. Over the decades, it has expanded its portfolio to include specialized products such as the Cif Bioactive dishwashing liquid shown here, which is specifically formulated for high-performance grease removal in kitchen environments. In Latin American markets like Argentina, these products are often manufactured locally to serve regional demand.
The brand is owned by Unilever, one of the world's largest consumer goods companies. Unilever maintains a strong global presence and continues to innovate under the Cif name (also known as Jif, Vim, or Viss in different countries) focusing on sustainable packaging and concentrated formulas. The ultimate ownership resides with Unilever PLC, headquartered in the United Kingdom, which oversees the brand's strategic direction and local distribution subsidiaries across more than 190 countries.
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