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Nupo is a prominent Danish brand established in 1981 by Oluf Mørk at Hvidovre Hospital. The brand was founded with the mission to provide safe and effective weight loss solutions through nutritional science. Its name is derived from 'Nutritional Powder,' which was its initial core product range.
The 'One Meal' product line consists of ready-to-drink shakes designed to replace single meals while ensuring a high protein intake and low calorie count. While the brand is quintessentially Danish in its origin and corporate identity, the manufacturing of these specific liquid shakes is primarily outsourced to specialized facilities in Austria. Nupo continues to be a market leader in Scandinavia, maintained by its Danish parent company, Nupo ApS, which oversees global distribution and product development.
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