Italiamo Mascarpone

Italiamo Mascarpone is a traditional Italian soft cream cheese, widely used in culinary preparations such as Tiramisu. The product is marketed under the Italiamo private label brand, which was developed to offer authentic Italian-style delicacies to international consumers.

Although the brand name and product theme are distinctly Italian, Italiamo is an exclusive private label of the German retail giant Lidl. The manufacturing of this specific dairy product is typically carried out in Italy by specialized dairy producers to ensure the authenticity and quality expected of traditional Mascarpone. Ownership of the brand lies entirely with the Schwarz Group, the parent company of Lidl, which manages the brand's distribution across its global network of discount supermarkets.