Schwarzkopf Shampoo and Haircare

Schwarzkopf is one of the most prominent hair care brands in the world, tracing its origins back to 1898 when Hans Schwarzkopf opened a small drugstore in Berlin. The brand is credited with inventing some of the first innovative hair products, including liquid shampoo and the first hairspray. Over more than a century, it has evolved from a local German business into a global leader in professional and consumer hair cosmetics.

Today, the brand is owned by the German consumer goods giant Henkel, which acquired Schwarzkopf in 1995. Henkel has since expanded the portfolio to include iconic sub-brands like Taft, Gliss Kur, and Got2b. Manufacturing takes place in various high-tech facilities across Europe, North America, and Asia to serve international markets while maintaining the engineering standards associated with its German heritage.

As the flagship of Henkel’s Consumer Brands business unit, Schwarzkopf continues to focus on hair colorants, styling products, and treatments. Its ownership remains firmly rooted in Düsseldorf, Germany, where Henkel manages its global operations and research centers to drive innovation in the beauty sector.