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Nuii is a premium ice cream brand launched by Froneri, a joint venture between Nestlé and PAI Partners. The brand was introduced in 2018 as a high-end competitor in the handheld ice cream market, emphasizing exotic ingredients sourced from around the world. The specific product shown features Ethiopian coffee and is marketed under the concept of an 'Ice Cream Adventure'.
Nuii products are manufactured in various European locations including Germany, Italy, and Poland, depending on the specific market and distribution logistics. As the brand is owned by Froneri, it benefits from one of the largest ice cream distribution networks globally. Froneri remains the ultimate owner and is headquartered in the United Kingdom.
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